ArcelorMittal SWOT Analysis
Here is a detailed SWOT analysis of ArcelorMittal covering strengths, weaknesses, opportunities and threats.
ArcelorMittal Strengths
- Expertise in acquisition & turnaround
- Security of supply of raw material
- Strong Research & Development team
- Worldwide reach to optimize service across the company
- High quality operations with economies of scale
- Downstream integration
- World's largest steel manufacturer with over 260,000 employees
Above are the strengths in the SWOT Analysis of ArcelorMittal. The strengths of ArcelorMittal looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
ArcelorMittal Weaknesses
- Dependence on subsidiary to meet obligations
- Cost of environmental hazard
- Issues of debt to equity ratio
These were the weaknesses in the ArcelorMittal SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
ArcelorMittal Opportunities
- Continue investment in mining operations
- Acquisitions and joint ventures in developing countries like India and China
- Creating flexibility in operations
Above we covered the opportunities in ArcelorMittal SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Read more about ArcelorMittal
ArcelorMittal Threats
- Government and environment regulations
- Cost price squeeze
- Rising labour cost
- High competition
The threats in the SWOT Analysis of ArcelorMittal are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the ArcelorMittal SWOT analysis.
Read Similar SWOT analysis
About ArcelorMittal
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| ArcelorMittal Overview | |
|---|---|
| Parent Company |
ArcelorMittal |
| Category |
Iron & Steel |
| Sector | |
| Tagline/ Slogan |
Transforming tomorrow |
| USP |
World’s leading steel & mining company |
| ArcelorMittal STP | |
| Segmentation |
Steel markets |
| Target Market |
Industries including Construction, automotive, house hold appliance and packaging |
| Positioning |
World’s safest steel and mining company |
Browse marketing analysis of more brands and companies similar to ArcelorMittal. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
Continue Reading:
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute
