AKAMAI Technologies SWOT Analysis
Here is a detailed SWOT analysis of AKAMAI Technologies covering strengths, weaknesses, opportunities and threats.
AKAMAI Technologies Strengths
- Strong customer base and steady revenues
- Diversified product portfolio allows it to serve a variety of markets
- Competitive edge through robust network capabilities
- Strong R&D backed by robust financials
- Over 5000 employees in the organization
- Their customers include Facebook, Apple, Bing, Twitter
- Many acquisitions have made it in a strong position
Above are the strengths in the SWOT Analysis of AKAMAI Technologies. The strengths of AKAMAI Technologies looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
AKAMAI Technologies Weaknesses
- Revenues are majorly dependent on US market
- Short term concerns related to liquidity
These were the weaknesses in the AKAMAI Technologies SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
AKAMAI Technologies Opportunities
- Increase in bandwidth demands forcing the use of cloud computing
- Growth through Merger and Acquisitions
- Cyber security – an increasingly growing area
Above we covered the opportunities in AKAMAI Technologies SWOT Analysis. The opportunities for any brand can include prospects of future growth.
AKAMAI Technologies Threats
- Intense competition from existing and new players in the industry
- Regulations related to data privacy
- Rapid technological advancements
The threats in the SWOT Analysis of AKAMAI Technologies are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the AKAMAI Technologies SWOT analysis.
About AKAMAI Technologies
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| AKAMAI Technologies Overview | |
|---|---|
| Parent Company |
AKAMAI Technologies |
| Category |
Cloud Computing (E-commerce) |
| Sector | |
| Tagline/ Slogan |
Making the Internet Fast, Reliable and Secure |
| USP |
Leader in Cloud Computing Services & Content Deliver Network(CDN) |
| AKAMAI Technologies STP | |
| Segmentation |
CDN, Cloud Services |
| Target Market |
B2B, IT enterprises, E-commerce companies, Social Networking sites |
| Positioning |
Secure , Fast and Reliable internet |
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