Juniper Networks SWOT Analysis
Here is a detailed SWOT analysis of Juniper Networks covering strengths, weaknesses, opportunities and threats.
Juniper Networks Strengths
- Strong portfolio of offerings in IT and internet
- Strategic relationship with customers as well as clients
- Strong R & D capabilities with nearly 10,000 employees
- Has healthy financials and revenues
- Assocation with top global IT and telecom companies
- The company designs and sells high-performance Internet Protocol network products and services
Above are the strengths in the SWOT Analysis of Juniper Networks. The strengths of Juniper Networks looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Juniper Networks Weaknesses
- Limited scale and brand awareness
- Has to heavily invest in research due to short life cycle of technology
These were the weaknesses in the Juniper Networks SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Juniper Networks Opportunities
- Data Intensive applications
- Growing demand for cloud computing
- It can strengthen its ties with domestic mainstream carriers
- Increase in usage of 3G and high bandwidth infrastructure
Above we covered the opportunities in Juniper Networks SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Juniper Networks Threats
- External factors like political instability and economic instability
- High volatility in markets
- Highly competitive telecommunications market
- ZTE might face problems because of the increase in the taxes
The threats in the SWOT Analysis of Juniper Networks are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Juniper Networks SWOT analysis.
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About Juniper Networks
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| Juniper Networks Overview | |
|---|---|
| Parent Company |
Juniper Networks |
| Category |
Communication Equipment |
| Sector | |
| Tagline/ Slogan |
Juniper Your Net. |
| USP |
Juniper Networks, Inc. designs, development, and sells unique and customized security solutions for networks worldwide |
| Juniper Networks STP | |
| Segmentation |
Advanced telecommunications systems and equipment, wireless communications systems; wire line switch and access equipment, optical and data communications equipment, network equipment |
| Target Market |
Telecom Companies, IT firms, Construction companies, Internet service providers , Consumer electronics, mobile telephony services |
| Positioning |
Juniper offers a high-performance network infrastructure built on simplicity, security, openness, and scale. |
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