C.H. Robinson SWOT Analysis
Here is a detailed SWOT analysis of C.H. Robinson covering strengths, weaknesses, opportunities and threats.
C.H. Robinson Strengths
- One of the Largest logistics service provider; a fortune 500 company
- Network of more than 235 offices worldwide with workforce of approximately 8500 employees
- Strong brand equity
- Better pricing power
- Excellent brand presence and service to customers
Above are the strengths in the SWOT Analysis of C.H. Robinson. The strengths of C.H. Robinson looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
C.H. Robinson Weaknesses
- Dependence on transportation providers
- Since this is a competitive segment, the market share growth is limited
- Limited market share growth
These were the weaknesses in the C.H. Robinson SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
C.H. Robinson Opportunities
- Tie-ups with corporate and business houses
- New markets like the emerging economies
- Rising demand for modal services
Above we covered the opportunities in C.H. Robinson SWOT Analysis. The opportunities for any brand can include prospects of future growth.
C.H. Robinson Threats
- Cheaper technology
- Policy changes and increasing fuel prices
- Fluctuations in exchange rates
The threats in the SWOT Analysis of C.H. Robinson are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the C.H. Robinson SWOT analysis.
About C.H. Robinson
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| C.H. Robinson Overview | |
|---|---|
| Parent Company |
C.H. Robinson Worldwide |
| Category |
Air Courier |
| Sector | |
| Tagline/ Slogan |
Get You There Faster; Your Voice. Your Vote. Our Motivation. |
| USP |
Global provider of multimodal transportation services |
| C.H. Robinson STP | |
| Segmentation |
Companies who require rail, intermodal, and rail-to-truck transload services |
| Target Market |
Large companies who need this service internationally and nationally |
| Positioning |
One of the world's largest third party logistics providers |
Browse marketing analysis of more brands and companies similar to C.H. Robinson. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
Continue Reading:
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute
