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Top Toys R Us Competitors & Similar Companies

Published by MBA Skool Team in Companies category Read time:

Toys R Us is an American toy retailer based in the U.S. It was founded by Charles P. Lazarus in 1948 and has its headquarters in Wayne, New Jersey.

In any business, there are several companies & brands which compete with each other by offering similar products & services.

For any company to thrive, it is not only important for them to improve their own products, but to also look at what their competitor is offering.

Below we look at the top 6 competitors of Toys R Us.

1. Hasbro:

Hasbro, Inc an abbreviation of the original name, Hassenfeld Brothers is an American toy and board game company. It is the second largest toymaker in the world, Mattel being the first. Hasbro grew mostly through acquisitions and mergers, Parker brothers and Kenner to name a few.

2. Fisher-Price:

Fisher Price is one of leading preschool product manufacturing company in the world. It was founded in 1930 by Herman Fisher, Irving Price, Margaret Evans Price, and Helen Schelle. The name of Fisher Price was adopted by joining name of its founders.

3. Hamleys:

Hamleys was started by William Hamleys in 1760. He had a dream to open the best toy shop in the world and he worked hard to turn that dream into a reality. He filled his toy shop with all kinds of toy starting from tin soldiers to different kinds of dolls.

4. Mattel:

Mattel is one of the biggest toy maker company in the world which has started since 1945. It has made up its presence in more than 40 countries and sell its products in more than 150 countries all over the world with headquarter in California. Mattel started its journey through wood products and then switch over for toys making like furniture house for doll.

5. Amazon:

Having started its journey as online book seller, Amazon.com now can be called as global giant in online retail business. The founder of Amazon.com, Jeff Bezos attracted towards growth of internet reach in early 1990s and started this business in Seattle in 1995. Amazon is now a fortune five hundred company offering ecommerce, Prime Video, Amazon Music, AWS, Amazon Pay etc.

6. Walmart:

Walmart is the leading Multinational retail corporation founded in 1962, and incorporated in 1969, it is headquartered in Bentonville, Arkansas. The company is a family business because it is mainly controlled by the Walton family. Walmart company operates across the globe with over 11,500 retail units in 28 countries and as e-retailers in 11 countries.


To conclude, the above article highlights the various competitors which compete with Toys R Us. This understanding helps to evaluate the various external business factors for any company.

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse analysis of more brands and companies similar to Toys R Us. This section covers many brands and companies.

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The names and other brand information used in the Competitors section are properties of their respective companies. The companies are not associated with MBA Skool in any way.

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