LeGrand SWOT Analysis
Here is a detailed SWOT analysis of LeGrand covering strengths, weaknesses, opportunities and threats.
LeGrand Strengths
- Strong presence andaccess across various market segments
- It has invested in fast-growing emerging countries and high-potential subsectors
- Has high operating margin, among the highest in the sector
- High investment in R&D has helped it to deliver innovative solutions to its customers
- Leader in the sector of low-voltage electrical installations and information networks for buildings
- Large range of products
- Continual policy of innovation and Strong marketing campaign
- Solid financial situation to auto finance organic and
- external growth
Above are the strengths in the SWOT Analysis of LeGrand. The strengths of LeGrand looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
LeGrand Weaknesses
- Poor acquisition history
- Increase in raw materials prices
- High financial leverage compared to peers
These were the weaknesses in the LeGrand SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
LeGrand Opportunities
- Sector entry barriers to new-comers in respect to
- electrical norms
- Weak cycles of the sector
- High-growth prospect of emerging markets
- Globalization and reduction of costs
Above we covered the opportunities in LeGrand SWOT Analysis. The opportunities for any brand can include prospects of future growth.
LeGrand Threats
- The financial market illness and the economic deceleration, has significant effect on its revenues
- LeGrand itself may become a takeover target for large industrial groups
- Highly regulated electrical sector
- Environmental legislations on industrial wastes
- Fierce competition in the sector
The threats in the SWOT Analysis of LeGrand are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the LeGrand SWOT analysis.
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About LeGrand
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| LeGrand Overview | |
|---|---|
| Parent Company |
LeGrand |
| Category |
Electrical Equipment |
| Sector | |
| Tagline/ Slogan |
Ideas that click |
| USP |
A global leader in wiring devices and cable management; They have a complete solution for every project of any type of market |
| LeGrand STP | |
| Segmentation |
Electric Equipment – Switchgears ,Relays ,Circuits for industrial, residential and commercial markets |
| Target Market |
Construction companies, Distributors, dealers and builders |
| Positioning |
LeGrand is the global specialist in electrical and digital building infrastructures |
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