Here is a detailed SWOT analysis of Graff Diamonds covering strengths, weaknesses, opportunities and threats.
Above are the strengths in the SWOT Analysis of Graff Diamonds. The strengths of Graff Diamonds looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
These were the weaknesses in the Graff Diamonds SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Above we covered the opportunities in Graff Diamonds SWOT Analysis. The opportunities for any brand can include prospects of future growth.
The threats in the SWOT Analysis of Graff Diamonds are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Graff Diamonds SWOT analysis.
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About Graff Diamonds
The table below gives the brand overview along with its target market, segmentation, positioning & USP
Graff Diamonds Overview | |
---|---|
Parent Company |
Graff Diamonds |
Category |
Diamonds and jeweler |
Sector | |
Tagline/ Slogan |
The most fabulous jeweler in the world |
USP |
Distinct Style |
Graff Diamonds STP | |
Segmentation |
Upper class earners ,usually from wealthy family |
Target Market |
Men and woman clientele from all over the world who wants state of the art jeweler |
Positioning |
Rare gems which have perfection |
This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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