Here is a detailed SWOT analysis of Vivendi covering strengths, weaknesses, opportunities and threats.
Above are the strengths in the SWOT Analysis of Vivendi. The strengths of Vivendi looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
These were the weaknesses in the Vivendi SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Above we covered the opportunities in Vivendi SWOT Analysis. The opportunities for any brand can include prospects of future growth.
The threats in the SWOT Analysis of Vivendi are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Vivendi SWOT analysis.
About Vivendi
The table below gives the brand overview along with its target market, segmentation, positioning & USP
Vivendi Overview | |
---|---|
Parent Company |
Vivendi Group. |
Category |
Mass Media. |
Sector | |
Tagline/ Slogan |
- |
USP |
Vivendi combines the world leader in video games and music and pay-tv in France. |
Vivendi STP | |
Segmentation |
Customer’s entertainment and media |
Target Market |
Gaming, music and TV enthusiasts and viewers |
Positioning |
Vivendi combines the world leader in video games ( Activision Blizzard ), the world leader in music ( Universal Music Group ), the French leader in alternative telecoms ( SFR ), the Moroccan leader in telecoms ( Morocco Telecom ), the leading Brazilian alternative telecoms ( GVT ) and the French leader in pay-TV ( Canal + Group ) |
This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to Vivendi. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
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