Leo Burnett Worldwide SWOT Analysis
Here is a detailed SWOT analysis of Leo Burnett Worldwide covering strengths, weaknesses, opportunities and threats.
Leo Burnett Worldwide Strengths
- Strong operations in ove 80 countries
- Under the strong brand name of Leo Burnett
- High reputation for quality work to corporates
- Strong ties with clients
- Experience workforce with expertise having over 8,000 employees
Above are the strengths in the SWOT Analysis of Leo Burnett Worldwide. The strengths of Leo Burnett Worldwide looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Leo Burnett Worldwide Weaknesses
- Market share is limited due to many competitors
- Geographic penetration is also limited
These were the weaknesses in the Leo Burnett Worldwide SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Leo Burnett Worldwide Opportunities
- Online advertising is a new source of revenue
- Adapting new strategies for market research brings in more revenues
- Decentralised decision making is helpful as local marketing needs vary from one region to another
Above we covered the opportunities in Leo Burnett Worldwide SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Leo Burnett Worldwide Threats
- Increasing lawsuits due to sheer negligence in preparation of ads
- Recession may hit the industry as cut is primarily on marketing budget of corporates
- Cut-throat competition offered by other players in the industry
The threats in the SWOT Analysis of Leo Burnett Worldwide are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Leo Burnett Worldwide SWOT analysis.
About Leo Burnett Worldwide
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| Leo Burnett Worldwide Overview | |
|---|---|
| Parent Company |
Leo Burnett Advertising Company |
| Category |
Advertising and public relations |
| Sector | |
| Tagline/ Slogan |
It’s not only the work that defines Leo Burnett but also its people |
| USP |
Subsidiary of Leo Burnett worldwide |
| Leo Burnett Worldwide STP | |
| Segmentation |
Corporate Organizations |
| Target Market |
Well-established organizations in need of Marketing communications agency |
| Positioning |
Full service advertising agency that offers end to end solutions |
Browse marketing analysis of more brands and companies similar to Leo Burnett Worldwide. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
Continue Reading:
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute
