1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 52656
202 Competitive Markets 7800
203 Competitive Parity 17694
204 Competitive Position 26461
205 Competitive Position Tactics Chart 7953
206 Competitive Product 11545
207 Competitive Scope 35974
208 Competitive Strategy 105294
209 Competitive Structure 12550
210 Competitor 22906
211 Competitor Analysis 6175
212 Complementary Demand 19690
213 Complementary Product 16037
214 Complementary Product Pricing 16568
215 Complementary Services 22052
216 Complex Buying 25381
217 Components of Internal Analysis 17171
218 Computer Assisted Interviewing (CAI) 5564
219 Concentrated Industry 18249
220 Concentrated Marketing 10323
221 Concentrated Strategy 9034
222 Concentration Strategy 19072
223 Concept Development 28770
224 Concept Evaluation 12038
225 Concept Selling 15317
226 Concept Statement 10210
227 Concession Close 8630
228 Confirmatory Questions 7961
229 Consultative Selling 8344
230 Consumer Analysis 44103
231 Consumer Behaviour 20285
232 Consumer Buying Behaviour 39408
233 Consumer Knowledge 14022
234 Consumer Market 47089
235 Consumer Non-Durables 13181
236 Consumer Oriented Marketing 27342
237 Consumer Profiling 9353
238 Consumer Relations 14954
239 Consumer Research 22077
240 Consumerism 33649
241 Content Marketing 17992
242 Contest 7068
243 Continuous Advertising 13403
244 Contraction Defense 19992
245 Contractual VMS 22468
246 Contribution Pricing 17927
247 Convenience Goods 14202
248 Convenience Product 31446
249 Convenience Store 21686
250 Conventional Distribution 32675
251 Cooperative Advertising 13037
252 Cooperative Marketing 36467
253 Cooperative Strategies 16243
254 Copy Research 12726
255 Copy Testing 5252
256 Copy-Fitting 7258
257 Core Benefit Proposition 18754
258 Core Competence (Prahalad Hamel) 7282
259 Core Product 22932
260 Corporate Advertising 17638
261 Corporate Branding 5379
262 Corporate Hospitality 8661
263 Corporate Identity 10275
264 Corporate Umbrella 6209
265 Corrective Advertising 9803
266 Cost based Pricing 59572
267 Cost Leadership 8040
268 Cost Per Point 6503
269 Cost Per Rating Point (CPRP) 26134
270 Counter Advertising 7172
271 Counteroffensive Defense 22414
272 Countertrade International 6318
273 Countervailing Power 9228
274 Cover Position 9414
275 Creaming Pricing Strategy 7650
276 Creative Strategy 12414
277 Creatives 26522
278 Cross Border Strategic Alliance 13928
279 Cross Branding 11735
280 Cross Merchandising 6747
281 Cross Selling 6997
282 Cross Subsidization 6878
283 Cultural Dimensions Hofstede 8293
284 Cultural Empathy 7286
285 Cultural Environment 57521
286 Cultural Marketing 17982
287 Custom Marketing 9159
288 Customer 46524
289 Customer After Sales Service 5484
290 Customer Based Brand Equity (CBBE) Model 19105
291 Customer Database 30107
292 Customer Driven 7932
293 Customer Equity 21970
294 Customer Expectations 38176
295 Customer Incentives 5596
296 Customer Intimacy 13770
297 Customer Lifetime Value (CLV) 13457
298 Customer Loyalty 20136
299 Customer Loyalty Ladder 51201
300 Customer Mix 22635
 
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