1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 51494
202 Competitive Markets 7537
203 Competitive Parity 17040
204 Competitive Position 25985
205 Competitive Position Tactics Chart 7763
206 Competitive Product 11256
207 Competitive Scope 35023
208 Competitive Strategy 103618
209 Competitive Structure 12098
210 Competitor 21047
211 Competitor Analysis 6008
212 Complementary Demand 18920
213 Complementary Product 15600
214 Complementary Product Pricing 16045
215 Complementary Services 20741
216 Complex Buying 24453
217 Components of Internal Analysis 16779
218 Computer Assisted Interviewing (CAI) 5237
219 Concentrated Industry 17840
220 Concentrated Marketing 10071
221 Concentrated Strategy 8838
222 Concentration Strategy 18733
223 Concept Development 28338
224 Concept Evaluation 11427
225 Concept Selling 15008
226 Concept Statement 9986
227 Concession Close 8408
228 Confirmatory Questions 7664
229 Consultative Selling 8178
230 Consumer Analysis 43421
231 Consumer Behaviour 19288
232 Consumer Buying Behaviour 37159
233 Consumer Knowledge 13712
234 Consumer Market 45003
235 Consumer Non-Durables 12927
236 Consumer Oriented Marketing 26558
237 Consumer Profiling 9187
238 Consumer Relations 14425
239 Consumer Research 21709
240 Consumerism 33246
241 Content Marketing 15961
242 Contest 6741
243 Continuous Advertising 12982
244 Contraction Defense 19641
245 Contractual VMS 21971
246 Contribution Pricing 17035
247 Convenience Goods 13725
248 Convenience Product 31006
249 Convenience Store 20928
250 Conventional Distribution 31922
251 Cooperative Advertising 12667
252 Cooperative Marketing 35299
253 Cooperative Strategies 15588
254 Copy Research 12363
255 Copy Testing 5117
256 Copy-Fitting 6992
257 Core Benefit Proposition 18399
258 Core Competence (Prahalad Hamel) 6904
259 Core Product 22388
260 Corporate Advertising 17215
261 Corporate Branding 5134
262 Corporate Hospitality 8275
263 Corporate Identity 10008
264 Corporate Umbrella 5908
265 Corrective Advertising 9547
266 Cost based Pricing 58839
267 Cost Leadership 7810
268 Cost Per Point 6266
269 Cost Per Rating Point (CPRP) 25083
270 Counter Advertising 6878
271 Counteroffensive Defense 21997
272 Countertrade International 6132
273 Countervailing Power 8931
274 Cover Position 8950
275 Creaming Pricing Strategy 7316
276 Creative Strategy 12147
277 Creatives 25852
278 Cross Border Strategic Alliance 13698
279 Cross Branding 11414
280 Cross Merchandising 6432
281 Cross Selling 6739
282 Cross Subsidization 6579
283 Cultural Dimensions Hofstede 8050
284 Cultural Empathy 6992
285 Cultural Environment 54790
286 Cultural Marketing 17582
287 Custom Marketing 8881
288 Customer 43787
289 Customer After Sales Service 5349
290 Customer Based Brand Equity (CBBE) Model 17172
291 Customer Database 29600
292 Customer Driven 7690
293 Customer Equity 21621
294 Customer Expectations 37419
295 Customer Incentives 5436
296 Customer Intimacy 13546
297 Customer Lifetime Value (CLV) 11647
298 Customer Loyalty 19509
299 Customer Loyalty Ladder 50086
300 Customer Mix 21963
 
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