1. Concepts

Marketing and Strategy Terms - Page 5

Page 5 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
401 Exploration Phase 9762
402 Export Processing Zone 7176
403 Extension Pricing 9476
404 Extensive Problem Solving 17561
405 External Audience 13864
406 External Customer 32964
407 External Dimension 8174
408 External Environment Analysis 43801
409 Face to Face Selling 22204
410 Facilitating Agent 9111
411 Factory Outlet 22197
412 Factory Pack 3150
413 Fair and Reasonable Price 8952
414 Fair Competition 12081
415 Family Brand 34801
416 Family Decision Making 27949
417 Family Packaging 12519
418 Features Advantages Benefits Selling (FABS) 18834
419 Field Force 9532
420 Field Selling (or Marketing) 9991
421 Fighting Brand 8579
422 Final Consumer 13680
423 Five Business Level Strategies 24514
424 Fixed Cost Per Unit 6616
425 Flagship Brand 17093
426 Flank Attack 23639
427 Flank Defense 28065
428 Flank Positioning 5974
429 Flanker Brand 23891
430 Flexible Pricing 18992
431 Floor Ready Merchandise (FRM) 6496
432 Focus Group Interview 29990
433 Focus Strategies 10865
434 Forecasting 7149
435 Forestall the Objection (Method of Dealing With Objections) 9837
436 Formula Selling 8356
437 Free Standing Store 18119
438 Frequency Marketing 19125
439 Freudian Motivation Theory 14769
440 Frontal Attack 29265
441 Full Service Retail Store 17656
442 Functional Strategy 31473
443 Galvanometer Test 7105
444 Garbology 4542
445 GE / McKinsey Matrix 23744
446 Gender Segmentation 36210
447 General Advertising 10390
448 General Merchandise Store 24292
449 General Merchandise Wholesaler 12311
450 General Public 12952
451 Generic Brand 5778
452 Generic Competition 21533
453 Generic Product 27812
454 Generic Strategies 16330
455 Geodemographics 33167
456 Geographic Segmentation 41029
457 Gesture Clusters 4802
458 Global Account Management (GAM) 10926
459 Global Product 30720
460 Glocalization 6830
461 Graduated Commission 16675
462 Green Advertising 11480
463 Green Marketing 5678
464 Greenfield Venture 41869
465 Grey Goods 6658
466 Grey Market 9588
467 Gross Rating Point (GRP) 12830
468 Group Communication 57956
469 Growth Share Matrix 5676
470 Growth Stage 19126
471 Guerrilla Marketing 11779
472 Habit Formation 10181
473 Habitual Buying 38515
474 Handbill 7173
475 Handling Objections 20457
476 Harvesting Strategy 15421
477 Heavy Users 9397
478 Heavy-up 8445
479 Hedonic Consumption 29269
480 Hierarchy of Effects Theory 80990
481 Hierarchy of Needs Maslow 11284
482 High Context Culture 19566
483 High End Prestige Goods 9030
484 High Pressure Selling 12147
485 High Price Strategy 10565
486 Hit and Run Strategy 14984
487 Holding Power 7654
488 Holdover Audience 2045
489 Home Market 9090
490 Homogeneous Goods 34148
491 House Account 7381
492 Household Penetration (HHPEN) 17274
493 Hypermarket 5425
494 Image Advertising 13475
495 Image Pricing 15649
496 Imitative Strategy 11913
497 Imitator 7071
498 Impulse Buying 14664
499 Impulse Goods 22477
500 In-House Agency 21649
 
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