1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13499
102 Brand Asset Valuator (BAV) 50508
103 Brand Association 16072
104 Brand Awareness 23662
105 Brand Building 67401
106 Brand Development 26719
107 Brand Development Index (BDI) 27546
108 Brand Equity 73860
109 Brand Essence 15312
110 Brand Identity 11572
111 Brand Image 44473
112 Brand Insistence 13199
113 Brand Knowledge 26431
114 Brand Ladder 30791
115 Brand Licensing 9049
116 Brand Loyalty 35745
117 Brand Management 32534
118 Brand Mapping 11579
119 Brand Mark 12973
120 Brand Messaging 9641
121 Brand Mix 27769
122 Brand Name 6118
123 Brand Penetration 24923
124 Brand Personality 20739
125 Brand Portfolio 17123
126 Brand Promise 23887
127 Brand Recall 25450
128 Brand Recognition 11072
129 Brand Salience 30160
130 Brand Strategy 7289
131 Brand Stretching 15304
132 Brand Valuation 18529
133 Brand Value 24306
134 Brand Variant 12410
135 Branding 18287
136 Break Even Analysis 9883
137 Break Even Point 44962
138 Break Even Pricing 11953
139 Breakthrough 15059
140 Broad environment 26338
141 Broadcast Television 14305
142 Brown Goods 9589
143 Business Assessment Array 10284
144 Business Buyer 20160
145 Business Buyer Behaviour 33150
146 Business Level Cooperative Strategies 30652
147 Business Portfolio 21713
148 Business-To-Government 6880
149 Buyer Behavior 20459
150 Buyer Classification 9238
151 Buying Behavior 17974
152 Buying by Specification 13654
153 Buying Criteria 19823
154 Buying Motives 48349
155 Buying Pattern 38408
156 Buying Structure 5404
157 Buzz Marketing 10070
158 By Product Pricing 82491
159 Bypass Attack Strategy (LeapFrog) 35368
160 C-Level Selling 4947
161 C2B (Consumer to Business) 34068
162 C2C (Consumer-to-Consumer) 21304
163 Canned Presentation 18990
164 Canvas 6225
165 Captive Audience 10245
166 Captive Customer 18471
167 Captive Product Pricing 7221
168 Carryover Effects 13073
169 Cash Rebate 22667
170 Catalog Marketing 27105
171 Category Extension 39097
172 Causal Marketing 6066
173 Causal Research 35018
174 Celebrity Advertising 8074
175 Celebrity Testimonial 12842
176 Channel Distribution 25119
177 Channel Length 23512
178 Channel Levels 62422
179 Channel Marketing 9653
180 Channel Value Proposition 11911
181 Channel-Based Pricing 12813
182 Classified Advertisement 9668
183 Click Only Companies 23274
184 Closing the Sale 16930
185 Cold Canvassing 11225
186 Cold Market 17683
187 Combination Branding 18672
188 Combination Store 13554
189 Commercial Risk 16092
190 Commoditization 8740
191 Communication Adaptation 28694
192 Communication Research 39009
193 Communications Planning 11523
194 Comparative Advertising 6272
195 Comparison Shopping 11801
196 Compensation Plan 22509
197 Competition-Oriented Pricing 13297
198 Competitive Advertising 13278
199 Competitive Analysis 12408
200 Competitive Behavior 19211
 
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