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Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
101 Brand Asset Valuator (BAV) 46028
102 Brand Association 14457
103 Brand Awareness 18735
104 Brand Building 58358
105 Brand Development 24322
106 Brand Development Index (BDI) 22552
107 Brand Equity 65304
108 Brand Essence 13822
109 Brand Identity 10021
110 Brand Image 38902
111 Brand Insistence 11216
112 Brand Knowledge 20505
113 Brand Ladder 26204
114 Brand Licensing 7718
115 Brand Loyalty 27065
116 Brand Management 28642
117 Brand Mapping 10014
118 Brand Mark 11575
119 Brand Messaging 8269
120 Brand Mix 24584
121 Brand Name 2299
122 Brand Penetration 20920
123 Brand Personality 18263
124 Brand Portfolio 14888
125 Brand Promise 20944
126 Brand Recall 22248
127 Brand Recognition 9217
128 Brand Salience 28521
129 Brand Strategy 5993
130 Brand Stretching 13178
131 Brand Valuation 15410
132 Brand Value 21836
133 Brand Variant 10645
134 Branding 16098
135 Break Even Analysis 8150
136 Break Even Point 41741
137 Break Even Pricing 10410
138 Breakthrough 13392
139 Broad environment 24002
140 Broadcast Television 10127
141 Brown Goods 8037
142 Business Assessment Array 8973
143 Business Buyer 17992
144 Business Buyer Behaviour 29849
145 Business Level Cooperative Strategies 28751
146 Business Portfolio 19287
147 Business-To-Government 5510
148 Buyer Behavior 18816
149 Buyer Classification 7828
150 Buying Behavior 15953
151 Buying by Specification 11806
152 Buying Criteria 18016
153 Buying Motives 43131
154 Buying Pattern 33312
155 Buying Structure 3936
156 Buzz Marketing 8979
157 By Product Pricing 74773
158 Bypass Attack (Leap frog) 32125
159 C-Level Selling 3334
160 C2B (Consumer to Business) 30945
161 C2C (Consumer-to-Consumer) 19416
162 Canned Presentation 16035
163 Canvas 5190
164 Captive Audience 7872
165 Captive Customer 15151
166 Captive Product Pricing 5586
167 Carryover Effects 11195
168 Cash Rebate 19630
169 Catalog Marketing 24948
170 Category Extension 34733
171 Causal Marketing 4073
172 Causal Research 33035
173 Celebrity Advertising 6826
174 Celebrity Testimonial 11139
175 Channel Distribution 21968
176 Channel Length 20865
177 Channel Levels 55696
178 Channel Marketing 8027
179 Channel Value Proposition 10327
180 Channel-Based Pricing 11204
181 Classified Advertisement 8076
182 Click Only Companies 20846
183 Closing the Sale 14942
184 Cold Canvassing 9498
185 Cold Market 14155
186 Combination Branding 16283
187 Combination Store 11488
188 Commercial Risk 14237
189 Commoditization 7183
190 Communication Adaptation 26741
191 Communication Research 35646
192 Communications Planning 10361
193 Comparative Advertising 4894
194 Comparison Shopping 8867
195 Compensation Plan 20359
196 Competition-Oriented Pricing 10819
197 Competitive Advertising 11484
198 Competitive Analysis 11324
199 Competitive Behavior 16707
200 Competitive Dynamics 49338
 
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