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Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
101 Brand 13772
102 Brand Asset Valuator (BAV) 51075
103 Brand Association 16259
104 Brand Awareness 24196
105 Brand Building 68529
106 Brand Development 27055
107 Brand Development Index (BDI) 28183
108 Brand Equity 74838
109 Brand Essence 15541
110 Brand Identity 11838
111 Brand Image 45103
112 Brand Insistence 13444
113 Brand Knowledge 27028
114 Brand Ladder 31298
115 Brand Licensing 9284
116 Brand Loyalty 36734
117 Brand Management 33004
118 Brand Mapping 11794
119 Brand Mark 13179
120 Brand Messaging 9795
121 Brand Mix 28142
122 Brand Name 6601
123 Brand Penetration 25443
124 Brand Personality 21048
125 Brand Portfolio 17452
126 Brand Promise 24341
127 Brand Recall 25804
128 Brand Recognition 11321
129 Brand Salience 30437
130 Brand Strategy 7460
131 Brand Stretching 15543
132 Brand Valuation 18906
133 Brand Value 24611
134 Brand Variant 12640
135 Branding 18606
136 Break Even Analysis 10101
137 Break Even Point 45318
138 Break Even Pricing 12164
139 Breakthrough 15345
140 Broad environment 26597
141 Broadcast Television 14731
142 Brown Goods 9848
143 Business Assessment Array 10440
144 Business Buyer 20444
145 Business Buyer Behaviour 33471
146 Business Level Cooperative Strategies 30824
147 Business Portfolio 22068
148 Business-To-Government 7069
149 Buyer Behavior 20643
150 Buyer Classification 9415
151 Buying Behavior 18235
152 Buying by Specification 13899
153 Buying Criteria 20058
154 Buying Motives 48871
155 Buying Pattern 38909
156 Buying Structure 5586
157 Buzz Marketing 10218
158 By Product Pricing 83356
159 Bypass Attack Strategy (LeapFrog) 35812
160 C-Level Selling 5173
161 C2B (Consumer to Business) 34561
162 C2C (Consumer-to-Consumer) 21523
163 Canned Presentation 19309
164 Canvas 6391
165 Captive Audience 10612
166 Captive Customer 18810
167 Captive Product Pricing 7501
168 Carryover Effects 13281
169 Cash Rebate 23054
170 Catalog Marketing 27436
171 Category Extension 39656
172 Causal Marketing 6300
173 Causal Research 35269
174 Celebrity Advertising 8276
175 Celebrity Testimonial 13072
176 Channel Distribution 25487
177 Channel Length 23771
178 Channel Levels 63104
179 Channel Marketing 9909
180 Channel Value Proposition 12154
181 Channel-Based Pricing 13030
182 Classified Advertisement 9912
183 Click Only Companies 23542
184 Closing the Sale 17227
185 Cold Canvassing 11461
186 Cold Market 18106
187 Combination Branding 18956
188 Combination Store 13833
189 Commercial Risk 16323
190 Commoditization 8946
191 Communication Adaptation 28940
192 Communication Research 39410
193 Communications Planning 11638
194 Comparative Advertising 6445
195 Comparison Shopping 12246
196 Compensation Plan 22764
197 Competition-Oriented Pricing 13567
198 Competitive Advertising 13492
199 Competitive Analysis 12577
200 Competitive Behavior 19517
 
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