1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13412
102 Brand Asset Valuator (BAV) 50231
103 Brand Association 15986
104 Brand Awareness 23459
105 Brand Building 66947
106 Brand Development 26595
107 Brand Development Index (BDI) 27318
108 Brand Equity 73534
109 Brand Essence 15224
110 Brand Identity 11453
111 Brand Image 44202
112 Brand Insistence 13076
113 Brand Knowledge 26199
114 Brand Ladder 30641
115 Brand Licensing 8966
116 Brand Loyalty 35370
117 Brand Management 32348
118 Brand Mapping 11495
119 Brand Mark 12899
120 Brand Messaging 9581
121 Brand Mix 27654
122 Brand Name 5930
123 Brand Penetration 24690
124 Brand Personality 20632
125 Brand Portfolio 16998
126 Brand Promise 23701
127 Brand Recall 25304
128 Brand Recognition 10982
129 Brand Salience 30092
130 Brand Strategy 7214
131 Brand Stretching 15208
132 Brand Valuation 18371
133 Brand Value 24183
134 Brand Variant 12326
135 Branding 18163
136 Break Even Analysis 9772
137 Break Even Point 44832
138 Break Even Pricing 11842
139 Breakthrough 14965
140 Broad environment 26269
141 Broadcast Television 14093
142 Brown Goods 9486
143 Business Assessment Array 10234
144 Business Buyer 20058
145 Business Buyer Behaviour 33022
146 Business Level Cooperative Strategies 30587
147 Business Portfolio 21588
148 Business-To-Government 6813
149 Buyer Behavior 20394
150 Buyer Classification 9184
151 Buying Behavior 17880
152 Buying by Specification 13564
153 Buying Criteria 19744
154 Buying Motives 48173
155 Buying Pattern 38142
156 Buying Structure 5335
157 Buzz Marketing 10027
158 By Product Pricing 82081
159 Bypass Attack Strategy (LeapFrog) 35177
160 C-Level Selling 4863
161 C2B (Consumer to Business) 33925
162 C2C (Consumer-to-Consumer) 21233
163 Canned Presentation 18836
164 Canvas 6168
165 Captive Audience 10106
166 Captive Customer 18338
167 Captive Product Pricing 7124
168 Carryover Effects 13006
169 Cash Rebate 22554
170 Catalog Marketing 26977
171 Category Extension 38876
172 Causal Marketing 5975
173 Causal Research 34960
174 Celebrity Advertising 8020
175 Celebrity Testimonial 12783
176 Channel Distribution 24981
177 Channel Length 23384
178 Channel Levels 62122
179 Channel Marketing 9548
180 Channel Value Proposition 11812
181 Channel-Based Pricing 12732
182 Classified Advertisement 9591
183 Click Only Companies 23187
184 Closing the Sale 16853
185 Cold Canvassing 11160
186 Cold Market 17554
187 Combination Branding 18574
188 Combination Store 13470
189 Commercial Risk 16015
190 Commoditization 8662
191 Communication Adaptation 28605
192 Communication Research 38867
193 Communications Planning 11475
194 Comparative Advertising 6204
195 Comparison Shopping 11638
196 Compensation Plan 22404
197 Competition-Oriented Pricing 13178
198 Competitive Advertising 13200
199 Competitive Analysis 12341
200 Competitive Behavior 19088
 
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